GRAPHIC DESIGN / MARKETING

GURUGANESHA BAND

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I have worked with the GuruGanesha Band since August 2017 as their Marketing Manager. I handle all digital and print content for their social media pages. and tour and album promotion. I communicate with producers and sponsors and develop strategy that suits their personal brand needs when they partner with the GuruGanesha Band. 

Highlights of my work include:

  • Writing bilingual content to engage the band's large South American following

  • Redesigning all assets to fit current branding and message

  • Weekly LIVE streamed song covers and acoustic meditations that encourages fan-based voting on 3 song selections to increase social engagement and relevance

  • A fan-sourced video initiative

  • Traveling with the band on their 2017 North American People of Love Tour to assist in Tour Managing responsibilities

  • Instagram - Grey Circle
  • LinkedIn - Grey Circle

© 2018 by Lydia Burns